Introduction
When you sell something as nostalgic and rich as homemade fudge, the packaging has to reflect the care and tradition that goes into every bite. A Wisconsin-based gourmet fudge company needed packaging that captured their handmade roots while still looking clean and professional on shelves and during shipping. That’s where we came in. When they needed custom packaging for their 4,000 holiday preorders, they turned to Plus Packaging to bring their festive vision to life.
Challenges
The holiday season brings a surge of pre-orders, often intended as gifts. This fudge brand wanted to add a thoughtful touch to their packaging — something that would reflect the care put into every batch and make the unboxing feel festive and intentional.
They weren’t looking for a full packaging overhaul. The goal was simple: find a way to dress up their existing packaging in a way that felt elevated, brand-consistent, and ready for the holiday rush. Custom tissue paper offered the perfect solution — but it needed to be food-safe and ready in time for fulfillment. With limited time, they were initially prepared to settle for plain, unprinted tissue, assuming that customization would be impossible on such short notice. Additionally, they needed a way to visualize the product design before finalizing the order, as this would be their first time integrating custom tissue into their product presentation.
Solution
To help bring their holiday vision to life, we offered a Digital Mockup Service — a quick and effective way to visualize the final product before going into production. This gave the team the confidence to move forward, knowing exactly what the end result would look like.
From there, we moved fast. We sourced high-quality, food-safe, kraft-colored tissue printed in two festive colors, green and red. Through mockups, the client could see their vision before production, instilling confidence in the design choice. Our team consulted closely with the fudge brand on materials and design techniques that would meet the deadline without sacrificing quality. Through a coordinated effort, we ensured that each step, from design confirmation to production, was completed swiftly and accurately. Our commitment to customer satisfaction meant no rush fees were added, even under these tight circumstances.
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Outcome
Thanks to Plus Packaging’s commitment and expertise, the fudge company received their custom printed tissue paper within a week. This quick turnaround enabled them to package their holiday orders on time, enhancing their brand image and delighting their customers with a festive unboxing experience.
What started as a last-minute idea turned into a small but impactful packaging upgrade — one that delighted customers and reinforced the handmade quality behind every bite.
Key Takeaways
- Quick, High-Quality Solutions: By providing visual mockups and expert guidance, Plus Packaging allowed the fudge brand to confidently choose a custom design, even under a tight timeline.
- Customer-Centric Flexibility: Plus Packaging demonstrated that high-quality packaging is possible, even for last-minute requests, without compromising on service or cost efficiency.
Plus Packaging: Your Brand, Our Expertise
At Plus Packaging we understand and meet specific client needs, providing tailored solutions that not only resolve challenges but also amplify brand identity and ensure the best possible value even for the most demanding brands and circumstances, including fully custom tissue paper.
Ready to make a difference with your packaging? Connect with Plus Packaging now and let us help you craft a packaging strategy that’s not just good for your brand, but great for the planet too. Your journey towards sustainability starts here—reach out today!